Hatch red chili’s from new Mexico create the sweet heat in the jerky sensation that is ‘deep in the red’. The hickory smoke is the perfect compliment to the southwestern style bbq rub. It’s deep - like intense, but also profound. It’s rich in flavor. Ingredients: grass-fed grain-finished Angus beef, new Mexico hatch red chili powder, garlic powder, sea salt, cane sugar. 2.5 oz.